Digital Marketing Account Strategist

Company: Blue Fire Leads
Location: Provo
Posted on: June 17, 2022

Job Description:

Blue Fire Leads is seeking a highly skilled Digital Marketing Account Strategist for an immediate need to manage large budget national lead generation campaigns. Competitive salary based on experience. At Blue Fire Leads, we specialize in enterprise level lead gen for our clients using the top digital marketing platforms which include Facebook, Instagram, Google, YouTube, Pinterest, etc. The main goal of our team is to grow and scale quality generated leads for our clients. This position reports directly to our marketing director and will have opportunities for growth and increased responsibilities early and often. Responsibilities include, but are not limited to: Build, execute, and optimize digital marketing funnel across platforms and verticals (FB, Google, Pinterest, YouTube) Manage a team of digital marketing specialists and lead them in achieving lofty profit goals Develop paid search/social strategy based on client-specific goals and KPIs Actively test and analyze targeting criteria, ad creatives, landing pages, and bid strategies to drive results in line with clients--- goals Communicate performance results and strategy recommendations to management Identify and maximize new opportunities for client growth Think creatively to develop innovative tactics and strategies that drive results Follow industry trends, drive innovation, and contribute to training Skills & Experience: 5 years of experience in managing, developing, and optimizing paid digital marketing across social and search Strong technical understanding and experience in: Google Ads, Bing Ads, and Facebook Ads Manager Ability to think outside the box and find creative solutions Demonstrated critical thinking skills and good judgement Creative ability to develop new copy and messaging strategies Should be a self-starter with a tenacious desire to problem solve and crack-the-ad-codes with our target audiences and geographic locations Strong leadership qualities and track-record of effectively working with other departments/teams Preferred but not required: experience managing a small team, click rate optimization, design, copywriting, landing page creation. If you---ve ever worked in one of the following roles, we want to hear from you Demand generation Demand Manager Digital Marketing Strategist Digital Marketing Account Manager Digital Marketing Manager What Blue Fire Leads Offers: 4 fastest growing company in Utah in 2019 & an Inc 5000 Company that has every intention of continuing to scale Blue Fire Leads into a dominant player in the digital lead gen marketing space Life, vision, dental, and pet insurance, among others ICHRA Weekly Team Lunches Snacks Fun Company Events Opportunities for growth, development, and promotions. Great opportunities to grow your professional skills and grow into a leader in the digital marketing space Remote may be considered for well qualified candidates. At Blue Fire Leads our motto is "Deliver Great Leads, Develop Great People." We are an Equal Opportunity Employer. We are an at-will employer.

Keywords: Blue Fire Leads, Provo , Digital Marketing Account Strategist, Advertising , Provo, Utah